"Asian Landmark — Toyota Art Project"

-Press Conference: 15:00—15:50 -Media Preview: 16:00—16:20 -Opening: 16:30, 16 Jan., 2010 -Duration: till 28 Feb., 2010 (10am -6pm,closed on Mondays)

(IBERIA Visiting Information: 10am-6pm from Tuesday to Sunday, closed on Mondays; admission free. Reservation for Guided Tour : +86 10 5978 9030 Address: E06, 798 Art Zone, no.4 Jiuxianqiao Road, Chaoyang District, Beijing)

-Introduction: Iberia Center for Contemporary Art in collaboration with Beijing CN Management Consulting Company will launch a brave new initiative "Asian Landmark — Toyota Art Project" in the first month of 2010. The exhibition attempts to find the balance between the growth of economy and the development of culture and a connection bringing together both the constructive force of private capital and the redemptive power of contemporary art. In return, culture may provide coordinate efforts for the renewal of concept and image of corporate in favor of a more humanitarian management model and spirit. This is the intention of the present initiative "Toyota Art project". We might as well consider this program as a tentative effort to make possible communication and interaction between corporate and culture.

The group exhibition will display paintings, sculptures, videos and installations created by twenty artists: Cui Jie, Dong Wensheng, Fei Jun, Han Lei, Hung Tunglu, Huang Wenhai, Jiang Chongwu, Li Hui, Li Qing, Qi Jiaming, Qin Yufen, Shi Jinsong, Su Wenxiang, Laurens Tan, Wang Luyan, Wu Xiaojun, Wang Yaqiang, Yu Bogong, Zhu Jinshi and Zheng Lu. This program is deemed to be an adventure, yet the message deeply embedded is our hope for a new future.

Communications | Iberia Center for Contemporary Art

media@iberiart.org T + 86 10 5978 9530 F + 86 10 5978 9037 E06, 798 Art Zone, No. 4 Jiuxianqiao Rd., Chaoyang District, Mailbox 87, 100015 Beijing, China www.iberiart.org