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hoF > Sinan Lu

30 Sinan Lu
6093-2058
Dessert
Overall
Editor
Editor Rating (Review): 
5
Average: 5 (1 vote)
Address:
30 Sinan Lu
Address in Chinese:
思南路30号
Nearest Metro Station:
Huangpinan Lu (exit 1)
Directions in English:
Near Huaihai Zhong Lu
Directions in Chinese:
近淮海中路
Opening Hours:
11am-12pm
Phone:
6093-2058
Price range:
Less than ¥99
Category:
Features:
Neighborhood:
Posted by:

Editor's Description

Brian Tan’s Puxi venue, a dessert slash wine lounge, offers House of Flour’s amazing chocolate cake, and a few new utterly delicious creations like Chocolate Sinan Lu (we’ll leave you to find the surprise), and a heavenly chocolate mousse cake with buttery crunchies inside. If you’re in a salty mood, go for bacon wrapped prune tapas or the scrumptious ¥98 cheese plate. HoF offers wine, tapas, gelato, coffee, tasty designer cocktails and truffles in addition to dessert.

Shanghai's chocolate kings

This dessert chain’s original location used to be one of the hardest spots in town to get a seat, but its second location helped alleviate that pressure. The original, on Sinan Lu, is a great, intimate spot for dates or after-dinner conversation, and it’s largely on the back of this spot that hoF won our Readers’ Choice Award Editor's Pick for Best Dessert in 2016. The “bar and brasserie” Lujiazui location is much more airy, with a loungey courtyard, a longer list of wines, and a wider selection of daytime eats. The salmon rillettes—buttery-smooth and rich with a touch of dill, a healthy lemon zest and tiny bits of green apple to give them a subtle, fresh crunch—are a must-try. Malaysian chef and owner Brian Tan consistently takes the highest quality chocolate he can get his hands on and turns it into something that is greater than the sum of its parts. Everyone has their favorite treat at hoF (most will cite the chain’s killer truffles), but after countless visits, we still lean towards the orange mud cake and the chocolate caramel mousse.

Find it: 30 Sinan Lu 思南路30号, Tel: 6093-2058; DBS Tower, 1318 Lujiazui Huan Lu 陆家嘴环路1318号星展银行大厦, Tel: 5010-0800

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Directions in English:

30 Sinan Lu, Near Huaihai Zhong Lu


Directions in Chinese:

思南路30号, 近淮海中路


Phone:
6093-2058

Comments

Comments

vgood's picture

vgood

I agree with you kris about hoF (isn't that the name of a beer?).
Service: 
3
Average: 3 (1 vote)
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3
Average: 3 (1 vote)
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3
Average: 3 (1 vote)

krishenson

The cakes have a good reputation. But when I tried them, I was not too impressed. I think it is not the best chocolate cake in Shanghai. The prices are high, to boot.
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2
Average: 2 (1 vote)
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2
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3
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augustin

Not bad.
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3
Average: 3 (1 vote)
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3
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3
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ramsey80's picture

ramsey80

Last time I had the cake at HOF it was better. But this time it was not as good. Now I prefer Whisk and Awfully Chocolate.
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3
Average: 3 (1 vote)
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1
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3
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cjanssen's picture

cjanssen

My go to spot for decadent desserts and classic cocktails. I really like the hoF concept, its fun and they consistently produce great tasting products, if you are a chocolate lover this spot is for you!
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eric_sh

Agree, Drinking Shanghai mei mei is an everlasting pleasure ;)
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juzjingqi

hoF Sinan Lu does not only delivers the finest chocolate experience but it is also a cocktail lounge to enjoy premium cocktails. With a wide range of desserts accompanied with an extensive selection of cocktails, there is no reason you should give it a miss. I particularly love the unique combination of moist orange chocolate mud cake, topped with caramel and a sprinkle of sea salt. Otherwise, their caramel chocolate mousse cake is another of my favourite. Pair it with one of their signature cocktails, Shanghai Mei Mei to live up the experience!
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Geoff Ng's picture

Geoff Ng

@gailshanghai, I can't comment on your experience (I haven't been in a few months) but FYI, our awards are voted on by readers--it might be a case where hoF is still living off its rep from a couple years ago
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gailshanghai

My fiance and a out of town guest wanted to try Hof after hearing how it won best dessert in Shanghai. What a joke! City Weekend must be doing the Chinese thing and taking bribes to place them as Best in Desserts. We arrived on a rainy Tuesday night (6/24) and ask for a table. It was decently packed but they had 1-2 tables open. The manager, a Chinese guy with hair extensions to his chin said we don't have any tables for 3 but there is a 4 person table but the minimum table charge is 300 RMB. WTF? A minimum table charge at a dessert house? Is this Beverly Hills or some smoozy fashionista place? Who in their right mind would charge that? We had to wait for 15 minutes for a bar stool to open up and we settled in. We had the "unmoist" Orange chocolate cake that was dry and not good as well as the Weekly Cheesecake which was a Marble Cheescake. The crust was dry and the accompanying macaroon was crusty and broke in your fingers not like how macaroons are soft and delightful. Fail number 2. We also ordered a decent iced bailey's free but the price is highway robbery at 46rmb. That's 7.22 USD for a drink, almost twice as much as Starbuck's Frappucino. My out of towner had the Rasberry freeze which was decent but again 46rmb. We did not try their acclaimed devil chocolate or panne cotta etc because it was small and not shareable. Overall, 1 star and would never come back here. The owner won't have any of my money but just my two cents on how he needs to run his business with more respect to customers by not charging a minimum charge and poor quality of food. Feel free to respond
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ramsey80's picture

ramsey80

The decadent chocolate cake is "to die for". I only had one piece of cake so I can't comment on the other desserts. The place is quite nice, although crowded. My main gripe is the very high prices.
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orono's picture

orono

Good chocolate sweets, wine, ok cocktails... Quite a good combination when you want to please a girl !
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leemack

Had the rice pudding with vanilla bean gelato last night. That was pretty good and worth 4 stars. The two glasses of Chilean wine (RMB40) were absolutely undrinkable though. It wasn't even from a bottle that had gone off. It was a bottle that was never on. Swill like that shouldn't make it past hoF's doors.
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chigupan's picture

chigupan

Love hot choco! very sweet and so happy time!
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jasmin5327's picture

jasmin5327

only tried a piece of cake, although I liked it, but awfully chocolate easily tops hof
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purple_ipad's picture

purple_ipad

After reading the raves, and wonderous reviews , I don't much agree with the hoopla, and actually find it quite disappointing , atmosphere is kind of like the decorations on cakes, camoflage , wow one end then hide another,agree with the comment of not paying for atmosphere, and service falls short. I'll pass on the salt and head for star bucks to pick up a brownie, and a smile .
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epicurean

hoF definitely lives up to the hype as one of the best places in Shanghai for chocolate desserts. Ironically, I agree with the others that the Orange Mud Cake was slightly on the dry side, but the other desserts were just blissful. It was so good I ended up going there two nights in a row (unintentionally). The Iced Chocolate Bailey's is just fantastic, one of the best chocolate drinks that I've had. The creaminess from the Bailey mixes perfectly with the Iced Chocolate to make a smooth, milky, flavorful, creamy drink. The sinful Death By Chocolate was also another perfect creation by hoF, moist, crunchy, flavorful, and wanting more (in a good way). I will definitely be back. "If I must die, let it be Death by Chocolate"
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chinarab

Really very disappointed after all the good press this place has been getting. I came in tonight after a light dinner for the very reason that I expected a masterful dessert at hoF. First off, as everyone suggested, I went with the Orange Mud Cake with caramel and sea salt. Now, when I think of a delicious and mouth-watering cake, the key factor is the moistness of the cake. I don't care if you sprinkle it with liquid gold, caviar, truffles, or angel dust, if the cake is not moist, it's a no-go. The Orange Mud Cake was more Siberian desert than delectable dessert. I was fortunate that I was served a vanilla bean ice cream(which I didn't order, more later) since this added some moisture to the cake. Next came the hot chocolates...which I should have known were going to be overly decadent by the names, but nonetheless, they were a bit of chocolate overload. Then I waited and waited and waited for my Creme Brulee...oh wait, they had mixed up my order and given me the vanilla ice cream instead...though this did work out in end since after all the "decadence" I could not have had another bite. I will say the atmosphere was quite nice with nice lighting, seating, and overall ambiance. However, in the end, I felt like I was paying for ambiance and not for food. Next time, I will just go to Awfully chocolate and sit on doorstep so at least I can have a decent cake without "atmosphere."
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kerstinkaehler's picture

kerstinkaehler

Finally, I can use one of my favorite quibs for a review: "forget love - I'd rather fall in chocolate" and let me add "especially into any of the divine chocolate desserts at hoF"!
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ktinshanghai's picture

ktinshanghai

I had been wanting to try hoF for ages, but finally got the chance to stop in early tonight. Had to try the Orange Mud cake with the caramel and sea salt, and it is just as the delicious as everyone says! Also had a hot chocolate with Bailey's to warm up from the cold. A bit of a chocolate coma with the cake (next time I'll get a coffee, wine or a cocktail), but oh so worth it. The owner Brian was extremely nice and gave my husband and I a free truffle and talked to us for a few minutes. We'll definitely be back, hopefully sooner rather than later!
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teamevents's picture

teamevents

The good: Very good desserts - brownie not too sweet, mousse was amazing. The annoying: Painfully slow service, forgetful service staff, on the pricey side of good value The place is busy but the service staff looks undertrained and undermanned although well intentioned. I would still go to Whisk before HoF because of the overall experience, but on desserts alone HoF is probably worth another try - off peak time!
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smalldeadly's picture

smalldeadly

Hof's chocolate cake is just simply masterful. You know this was made by artists after just one bite. The thin layers of fragrant cake, caramel crunch, and tarty berry sauce all wrapped lovingly with thick rich decadent quality chocolate mousse. Flavors coming just perfectly together like a symphony of pleasure. The kind of dessert that makes you close your eyes and want nothing else but to revel in that moment. Nothing else needed, just a slice of that and it's heaven.
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xksb

Expect excellent chocolate cake that's not overly sweet or rich at this very busy joint. I can never get a seat at this place, but come back again and again for take out. Simply superb.
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Claire Miles's picture

Claire Miles

After reading all the comments about the orange chocolate mud cake with caramel and sea salt, I had to stop by hoF last night and try it for myself. Oh. My. God. It has officially become my favorite desert in Shanghai. Everything about it is right; the cake, the chocolate icing, the caramel - the salt! It is all perfect. I love you hoF...
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johanv's picture

johanv

I really love this place. The best cakes in town, especially for chocolate cake. How can anyone not enjoy House of Flour, unless they are on a diet?
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frani's picture

frani

Intimately a great night cap for the sweet tooth. Temptation of treats and a bartender who is seriously an artist. The owner is quite friendly and we always enjoy our visits here ;-)
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lucipher's picture

lucipher

The portion sizes here are great. For lunch, we ordered some garlic bread, a honey mustard chicken sandwich, and a piece of the highly praised orange chocolate mud with caramel and sea salt. The sandwich came with a side of potato salad. It was made with ciabatta bread. It had a very generous amount of honey mustard inside. It was made well, flavorful, and simply tasty at a good price (45 RMB). The orange chocolate mud cake was very rich and delicious as well. I especially enjoyed to top part of the cake with lots of caramel and salt. However, the bottom part of the cake got to be a bit too dry.
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hibeverly's picture

hibeverly

Their ** Croque Madame ** .... where do I even start... a grilled sandwich with ham, bechamel, gratin cheese and topped with 2 eggs (58元), which is easily the BEST Croque Madame I've had in Shanghai. Even more so when you factor in the portion size and price! 2 thin slices of bread (and no, they don't just use cheap white toast) sandwiching ham and creamy bechamel, and covered with grilled cheese. Sitting on top are 2 perfectly cooked sunny-side-up eggs, and with one poke of a fork, creamy yolk that oozes out onto the bread below to make a decadent luscious meal. I also adore the ** Baked penne pasta with chicken and cheese ** (48元). It's a big hunk of baked pasta that's smothered in cheese and a tomato salsa (with an extra dollop placed on top for good measure). It also comes with a small grain bun and a side salad. The baked pasta is comfort food at it's finest, with a beautiful tart tomato flavour off-set with the creaminess of the cheese and pasta. Divine. A meal at HoF is not complete without their ** Orange chocolate mud cake with caramel and sea salt ** (35元). MY #1 FAVOURITE DESSERT IN SHANGHAI. It's such a simple concept - a chocolate cake - but it's executed so perfectly that I keep ordering it each time. Photos here: http://beverly.livejournal.com/836276.html
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dobbstopper's picture

dobbstopper

I honestly still have not mastered the art of taking a bite of chocolate cake and comparing its rich delight to birds that have never been caged, but I tried at this place. The orange chocolate cake with caramel and sea salt was amazing, no doubt, but I just don't know how you guys can actually take breaths between bites. A bit pricey for cake and coffee, but I guess that's what a taste of heaven costs nowadays.
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lixiaoping

orange chocolate cake with caramel and sea salt= my favorite!
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rockyroad's picture

rockyroad

I have been going to this place since it arrived and it rocks, I especially take my hat off to the great cup of coffee, the seats are a bit low but then again we live in a country of smaller sized legs...keep up the good work!
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hibeverly's picture

hibeverly

Helmed by Brian Tan, a Malaysian, the upscale HoF is a sweet tooth paradise. I like to call it a "dessert bar", because it's a fascinating blend of sweet treats, cocktails and wines. Dark and chic, HoF gets really packed in the evenings, especially after dinner when people roll in for desserts and a cocktail or ten. I've had a love affair with HoF ever since my first bite of their luscious **orange chocolate cake with caramel and sea salt** - I think this was mid-year when they first opened. A dense, moist chocolate cake ("it's kinda like a brownie, no?" said my girl friend) with a thick drape of caramel on top, and interestingly, sprinkled with a few shavings of fresh sea salt. "To off-set the sweetness and it goes with the caramel", Brian says as he sprinkles it on with a flair. This particular dessert is the best cake I've had in Shanghai. Rich yet fluffy, I simply cannot resist this gem! We also had the **chocolate and caramel mousse cake** which is a fluffy blend of the two flavours and smooth on the palette. I'm not a fan of mousse (even though it is Belgian chocolate mousse) so didn't go wild over it, but one of the girls declared it "the best dessert at the table". The **marbled cheesecake with macaroon** looks beautiful, and for that reason, we order it too. It's a light yet creamy blend of cheese, but not as heavy as the traditional New York cheesecake. For the non-chocoholics out there, the **vanilla and strawberry trifle** is a winner. A light chill vanilla custard encasing layers of soft cake bits, and topped with sweet strawberries. It's a small dish, but it hits the spot. Randomly, we also had a **salami and mushroom pizza** to cut through the sweetness. It was much smaller than I'd expected (think the size of a dinner plate) but I loved the thin and crispy base, which wasn't oily at all (very rare in Shanghai, where they love all their food drenched/dripping with oil). A very generous serving of salami made this slightly-spicy pizza oh so tasty! Brian beckons me over to check out his chocolate **truffle** selection and I am suddenly fixated. He promptly gives me one to try and I also promptly get more for the table :P Mine is the Original flavour and is incredibly creamy and milky, with a rich flavour of dark chocolate and cream. Oh it is wonderful!!!!! The nicest truffle I've had in a very very very long time - often I find the cocoa dusting is too bitter, or they include weird things like liqueurs on the inside. The truffles also come in Osmanthus and Jasmine flavours but I am too in love with my Original flavour to try the others :P We had a splendid time chilling out, eating and drinking. I think this is a great place to come with friends to hang out. I'm already trying to plan when we can go there again :P PHOTOS HERE: http://beverly.livejournal.com/799507.html
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marduko's picture

marduko

The Brownie and the Cacao Cocktail are for a Heart attack! absolutely gorgeous!
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juliasha's picture

juliasha

YES! This is how cake is supposed to be. Delicious.
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mmiles's picture

mmiles

A nice and cozy place perfect for drinks/dessert after work or dinner. We looked over the wine list and bottle wine starts around rmb200, which is great. I had a piece of orange chocolate cake with caramel and sea salt... just the sound of it already make my mouth watered. And my friend had their famous chocolate cake.. all good. Love the concept of wine & dessert. Will go back again to try other cakes!!
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xixihuan

if your chocolate addictated, it s the real chocolate flavour, don't miss this place!
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utensils1977's picture

utensils1977

You know you've found yourself a gem when within 24 hours, you've been back to the same place and ordered the exact same thing - twice! Either that or you're just an obsessive chocolate nut. Or both. Like your good self. Right. hoF. What does it even stand for? Short for Hall of Fame? Well I don't know for sure but Brian and .. well, hoF... should definitely be awarded that accolade purely for his business acumen, passion and giving the people in Shanghai access to the beautiful chocolate. Small and cosy (perfect for the winter, I'm telling you), we were ushered to a high table strategically located right next to the cake display. I knew then that my chocolate obsession will be taken to the next level. The Orange Chocolate Mud Cake caused such an orgasmic explosion in my mouth that I actually refused communication for a good 10 minutes (if you know me, you'd know that's no mean feat to shut me up). That cake, may it please be known, hit my G Spot (the "Gastronomic Spot" thank you) with such fine accuracy that it made me forget what an odd combination of sea salt topping is with orange and chocolate. Yes, my friends, if I were an astrologer, I'd say the planets have collided and a supernova had been created in the land of chocolates. The Chocolate Caramel Mousse Cake. Oh my gawd. Can it get any better than this? Well, yes! Pop any of the to-die-for truffles into your mouth and I promise you'll ... well... not die... go straight up to Cocoa Heaven. Wash all this down with Japanese Green Tea and a lesson on chocolates from the man himself (Brian). Listen to how he's travelled the world in search of the best cocoa beans and how its taste differs by region/country. In my humble opinion, Brian's certainly given Charlie & his chocolate factory a massive run for his money. The history of chocolate has been re-written by this very man and if you still haven't checked out hoF, I insist you do, please. I mean, what can possibly be more important than experiencing great chocolate?
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maylinglai

This place is beautifully decorated and caters to an upscale, though non-snobbish crowd. Excellent for a quick meeting or date! The staff is very friendly and welcoming. Aside from the delicious cocoa suggestion above, try the Shanghai Mei Mei cocktail. It fits the bill as the "perfect girly drink" and is absolutely delicious, as are most of their drinks. The desserts are made with great consideration of both for taste as well as presentation. I tried their homemade yogurt, which was has a discrete honey orange peel glaze on top. It was perfect for a lightly sweet snack.
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cyrielle01

Great place where you can have cocktails and delicious desserts. That's very nice to find a place where you can have some sweets until 1 am during the week end, and especially if you are a chocolate lover like me! The cocktails were great (try the cocoa one) and the brownie was really intense in chocolate. The staff is nice, the service very good and the atmosphere too. Thank you to Brian Tan to bring those delicious sweets to Shanghai, I was looking for this kind of place for a long time (I tried other desserts places) and this shop is definitely my favourite in all points! I will go back for sure!
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